A/B test your links and let the data decide
Stop guessing which offer, page or app converts best. Split your clicks across variants from a single link and measure the winner with OnLynk Smart Links.
Start for freeYou have two landing pages, two offers, or an app versus a web checkout, and no idea which converts better. Swapping links back and forth pollutes your data and wastes traffic you already paid for.
With a Smart Link, OnLynk splits incoming clicks across your variants using a stable random assignment, so the same visitor always sees the same version. Your analytics show which variant wins, and you promote it without changing the link you shared.
How it works
- 1
Add your variants
In the flow editor, add a split (random) condition and connect each branch to a destination.
- 2
Set the weights
Send an even 50/50, or weight the split however you like across two or more variants.
- 3
Measure and promote
Watch conversions per variant in analytics, then route all traffic to the winner.
Why it works
Stable assignment
Each visitor is consistently bucketed, so returning fans don't flip between variants.
Test anything
Landing pages, offers, apps versus web, or entirely different destinations.
No new links
Change variants and weights anytime without touching the link you already shared.
Frequently asked questions
How does OnLynk split the traffic?
A Smart Link uses a random condition with weights you set. Assignment is stable per visitor, so the same person keeps seeing the same variant.
Can I test more than two variants?
Yes. Add as many branches as you need and set a weight for each.
How do I know which variant won?
Your analytics break down clicks and outcomes per variant, so you can promote the best performer.